The Coachella Valley is experiencing demand in Online Marketing as younger visitors are increasingly drawn to the area for entertainment and weekend getaways. Not to mention older generations are gradually tapping into online mediums more as time goes on.
The most famous music festival in the US, Coachella Fest, takes place in the valley and draws thousands of visitors from all over the world with smartphones and tablets. That’s a huge market to tap into online to gain customers for your business.
There have also been a series of mini-festivals in the Coachella Valley, such as Splash House that hosts mega pool parties at local hotels like the Saguaro, Hacienda and Hard Rock Hotel Palm Springs. Splash House is one of the many Coachella Valley events that utilize online marketing for their exposure. Time to jump on the band wagon!
Finally The Coachella Valley Art Scene, currently head quartered in Cathedral City, has developed a solid and well-deserved reputation that extends beyond the younger crowd in the Southern California desert. This group has entertained locals for almost a decade and uses the internet as a primary tool to share information and keep in touch.
Needless to say there is an explosion of activity happening in the Coachella Valley and much of it is stimulated by the internet! How is your web presence on social media and how is your webpage ranking on Google search? I recommend you start building your web presence right away if you have not already begun. If you have started then keep your channels fresh and ask me about how to connect with local businesses and groups in the Coachella Valley.
About the author: Lauren Ell
Ell is an Online Marketing consultant based in Southern California. She shares online business opportunities to generate income as well as assists small and large companies develop their marketing strategies. Contact Lauren Ell directly or follow her on Twitter and Facebook.
