Recently I had a discussion with a client of mine, I’ll call her Maria, about her personal branding methods for her healthy lifestyle consulting services. …
Marketing Tips
Saying “Thank You” goes a Long Way
Parents often nag their young children by telling them to say “thank you” whenever someone does something nice for them yet not explain the benefits …
How to find your way in the dark world of fake reviews
Out of the blue your brother whom lives hours away suddenly drops by without notice and requests to go out for Thai food in town. …
Marketing Clues from Holiday Commercial
The holiday season is upon us and there have been some amazing commercials on the air that are heart-warming and note-worthy of their effectiveness in …
Understanding Your Customers’ Minds
Check out this fascinating discussion featuring Gerald Zaltman from Harvard Business School. In this video a number of critical points are discussed about developing the …